Category Archives: Social Business

Is Social Media right for your business?

As a social media manager I spend my days tooting the horn of the social media marketing train and encouraging businesses to jump on board as quickly as possible. Why not–it’s sexy, new and super cool and all of the recent social media stats point to its rapidly growing popularity with no end in sight….

How to Get Your Social Content ‘Clickin’

If you are just starting out in the social business world you either already know or will soon know that content is the new currency on the social web. For quite some time, we internet marketers have been preaching “content is king” which I still believe is true. However, content has experienced a slight shift…

One out of every six minutes spent online is on a social network

Nearly everyday I read a new impressive, often mind-boggling stat about the popularity of social media and its rapidly evolving integration into nearly every facet of our personal and business lives. Unfortunately I have failed to put all of these “social super stats” together into any kind of useful presentation to share. Fortunately,  I ran…